Ariba Selects PAN Communications at Agency of Record
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Ariba Selects PAN Communications at Agency of Record

PAN Communications, a midsized public relations firm specializing in technology, consumer and professional services, has been named the agency of record for Ariba, the leading provider of on demand spend management solutions.

Paul Holmes

ANDOVER, MA—PAN Communications, a midsized public relations firm specializing in technology, consumer and professional services, has been named the agency of record for Ariba, the leading provider of on demand spend management solutions.  

 

PAN will focus on media and analyst relations and will help Ariba achieve greater visibility in the national business press and horizontal tier-one tech press. Together, PAN and Ariba will build a strategic program that supports the company’s leadership position in the growing spend management market and position Ariba experts as go-to resources for companies looking to analyze, understand and manage their corporate spending to achieve increased cost savings and business process efficiency.

 

The PAN team has already secured a recent hit in Forbes.com and an interview with Fox Business News.

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