Asia-Pacific News in Brief (August 8, 2010)
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Holmes Report

Asia-Pacific News in Brief (August 8, 2010)

Fleishman-Hillard has appointed Kitty Lee as regional marketing manager, plus new people in new roles at Omnicom, Alcatel Lucent, and Edelman.

Paul Holmes

HONG KONG—Fleishman-Hillard has appointed Kitty Lee as regional marketing manager. In this newly created role, she will strategically promote the Fleishman-Hillard brand in Asia Pacific, the firm’s fastest-growing region. Based in Hong Kong, Lee will develop and direct an integrated corporate marketing program for the 14 wholly-owned Fleishman-Hillard offices in the Asia Pacific network. Her major areas of responsibility will include marketing the agency through thought leadership initiatives and strategic partnerships; oversight of earned, paid and social media relations; and coordination of industry recognition programs, marketing events and branded research. Lee will report to Lynne Anne Davis, the firm’s Asia Pacific president. Lee joined Fleishman-Hillard in 2004 as a member of the corporate communications team.

SINGAPORE—Omnicom Group has appointed Clara So as director of corporate communications for the Asia Pacific, India, Middle East and Africa region. So's prime responsibility is to develop and spearhead the group's regional communications, enhance its brand values and support business growth. She joins Omnicom Group from Lufthansa, where she was director, head of corporate communications, Asia-Pacific. Prior to joining Lufthansa, she began her career at The PR Company, a public relations agency in Hong Kong.


SHANGHAI—Alcatel-Lucent has appointed Elizabeth Aris to the newly created position of head of marketing, strategy and public affairs for-Asia Pacific. Aris will report to Rajeev Singh-Molares, president of Alcatel-Lucent in the Asia-Pacific region. She was formerly executive director of corporate strategy for Telstra and served as executive director for two segments within Telstra Business, the company’s small business and corporate-focused division. Prior to these roles she served as strategy consultant for Microsoft, in addition to senior management positions with SAP and Westpac Banking Corporation.

SINGAPORE—Edelman has appointed Sanjay Nair technology practice director, Asia Pacific. Nair was previously the technology director for Southeast Asia, and is now leading a team of 100 professionals across 10 markets in Asia Pacific from his base in Singapore. He will also remain actively involved in managing and enhancing regional stakeholder relationships for key clients. Says Nair: "Influencer marketing through earned, owned, paid and social media channels is the way forward for brands. There is a real need to develop an integrated offer for clients that cuts across marketing disciplines.”


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