LONDON—Brunswick Group and FD continued to dominate the European mergers and acquisitions public relations business in 2008, despite an overall decline in the volume and value of deals, according to the latest data from mergermarket. Brunswick led the publication’s league table by value of deals worked, handling transactions worth in excess of €160 billion in 2008, while FD led by volume, working on 167 deals during 2008.
Globally, a total value of $ 2.5 trillion of deals represented a drop of 31 percent over the 2007 totals, while volumes were down 20 percent to just under 12,200 deals. There were 2,072 announced deals valued at $490 billion globally in the fourth quarter, the worst quarter by value since Q3 of 2004. European deal values are down 32 percent while deal activity in the region is down 20 percent.
Brunswick beat out FD, Finsbury, Maitland and Kekst + Company to lead the value rankings, while FD beat Brunswick, Citigate, Finsbury and Maitland to lead by volume. The same two firms led the U.K. value and volume rankings, Brunswick ahead of FD, Finsbury, Maitland and Citigate to lead by value; FD beating Brunswick, Citigate, Finsbury and Maitland on the volume league table.
Hering Schuppener led the German value and volume rankings, beating out FD and Maitland in the former and FD and CNC in the latter. Brunswick was top of both rankings in France, ahead of Finsbury and FD by value and M:Communications and Finsbury by volume. Finsbury led by value in Italy, while Barabino & Partners led by volume.