NEW YORK—Global health communications group Chandler Chicco Companies, part of inVentiv Health, has expanded the company’s integrated digital strategy and insights team with the addition of three senior-level hires: Chris Iafolla, Rich Sharp and Matt Merlin.
Iafolla joins CCC as team leader of digital and social strategy. He joins from W20 Group, where he was director of healthcare and led integrated marketing and social media strategies for the company’s largest pharmaceutical, medical device and biotech clients. Previously, he was the pharmaceutical practice lead at Shift Communications.
Sharp joins CCC as digital and social integration lead from Edelman Digital, where he was a senior vice president and was responsible for leading the development of digital, social and mobile strategies for multiple pharma and medical device companies. He was formerly a senior e-marketing strategist at Boston Scientific.
Merlin joins CCC as insights and analytics lead. He was previously research director at Cision Global Analysts where he managed a diverse PR analysis portfolio and worked with clients to set research and measurement benchmarks.