AUBURN HILLS, MI—Volkswagen of America has named Mya Walters as its lifestyle public relations manager. Walters will provide strategic direction to the company and its lifestyle, entertainment and product placement agency partners and serve as a contact for lifestyle media outlets. Prior to joining the Volkswagen team, Walters was an independent consultant handling accounts for Gymboree, Arden B and Juan Carlos Obando where she specialized in entertainment, consumer, philanthropic, lifestyle and pop culture activities. She also worked for a number of firms including Girls Intelligence Agency as marketing and promotions director, Tara Ink, Bragman Nyman Cafarelli, and Domain Public Relations & Marketing.
NEWPORT BEACH, CA—The Irvine Company has named Tony Russo to replace retiring longtime senior executive Larry Thomas as group senior vice president of corporate affairs, responsible for overseeing the company’s federal, state and local corporate government relations. He will also lead the corporate communications, technology advancement and corporate marketing groups previously managed by Thomas. Russo joined the company in 2003, and has been serving as senior vice president, Government Relations. Previously he was a public affairs and communications executive, directing strategic plan development, implementation and budgeting for corporate clients and political candidate campaigns.
SEATTLE—Northwest Trustee Services, which provides real estate trustee services to mortgage lenders in the western United States, has named Shannon Blood as the company’s new director of corporate communications. Blood formerly served as a public relations consultant for leading technology service providers in the Northwest.
LOS ANGELES—Brendan Flynn has been named director of communications of the Los Angeles Auto Show, responsible for leading communications and media relations initiatives and functioning as part of a management team that drives strategy for the LA Auto Show. He will also serve as liaison for automakers to ensure the smooth operation of their show efforts. Immediately prior to joining the show, Flynn was a vice president at Fleishman Hillard, where he spearheaded marketing and public relations activities for Yahoo! Autos, Jiffy Lube, Enterprise-Rent-A-Car and custom car show Hot Import Nights.