SAN FRANCISCO—Harry Pforzheimer has joined the San Francisco office of Ruder Finn as executive vice president. Formerly head of the western region for Edelman and general manager of the company’s Silicon Valley technology practice hub, Pforzheimer joins Ruder Finn’s Switzer subsidiary with more than 26 years of expertise in communications, branding and marketing.
According to Richard Funess, president of Ruder Finn/Americas, “Harry adds to Ruder Finn a special expertise in managing domestic and global accounts, and will play a key role in developing new agency initiatives in Silicon Valley as well as San Francisco.”
At Edelman for almost six years, Pforzheimer had executive responsibility for the firm’s West Coast offices whose flagship accounts included Apple, Microsoft, Synopsys, Schwab, TSMC, and Starbucks.
In his new role, Pforzheimer will report to Jessica Switzer, whose firm was acquired this February by Ruder Finn and who currently serves as managing director Ruder Finn/Switzer. He will also work closely with Funess and other members of the Ruder Finn executive committee as an ongoing contributor to the firm’s strategic initiatives.
Pforzheimer’s experience prior to Edelman includes running the global communications function at Silicon Graphics from 1990 to 1996; heading the turnaround communications efforts for StorageTex from 1985 to 1990; heading media relations for United Banks of Colorado, and running corporate PR functions positions at a subsidiary of Standard Oil.