EMEA Industry Sector SABRE Finalists
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Holmes Report
News and insights from the global PR industry

EMEA Industry Sector SABRE Finalists

A complete list of finaliss in the industry sector categories of our EMEA SABRE Awards.

Holmes Report

CONSUMER GOODS
AUTOMOTIVE

Subject 60
Volvo with Jung…

The Car of a Generation
Audi Sweden with Prime

Chevrolet Spark and the Raiders of the Lost QR
Chevrolet with Text 100

Lexus Hybrid
Abdul Latif Jameel with TRACCS

Nanny on Board: The Launch of the Meriva
Opel Spain with Weber Shandwick


FASHION AND BEAUTY

From Love to Life: Avon Against Breast Cancer
Avon Bulgaria with All Channels Communications

Dainty Doll Press, Retail and Consumer Launch
Original Additions with Focus PR

For Women in Science
L'Oreal with M3 Communications Group

Joyful Team
Olaz with MSL Italia

Forever 21 UK Launch
Forever 21 with Shine Communications

FOOD AND BEVERAGE

Mission Bellissima
Bella Bulgaria with All Channels Communications

Nestle Good Food Good Life…
Nestle with Edelman

My Hero
Hill's Pet Nutrition with Euro RSCG PR

Maggi Lovemeter
Nestle with Graffiti Public Relations

Chocography
Kraft Foods Sweden with Prime

HOUSEHOLD PRODUCTS

Surprisingly Lifebuoy
Unilever with Apex Communications Porter Novelli

Shake 'n' Vac Takes You Back
Glade Shake 'n' Vac with JCPR/Edelman

The Germinator
Unilever/Domestos Bactistop with Lowe PR

The Death and Rebirth of a National Symbol
VES Sighisuara with The Practice

Indesit Party Laundrette
Indesit with Shine Communications

CONSUMER PRODUCTS

Solar: A Renewable Power That's Fit for Purpose
Sharp with Brands2Life

Big Kiss Gives Pampers and UNICEF a Lift
P&G Pampers with Fleishman-Hillard

Live Borderless
LG with LG One

Barefoot or in Slippers? PR for Devi Brand
Danfoss Poland, Davi Brand with On Board Public Relations

"Say Teeeeth" by Signal Anti-Age
Elais Unilever Hellas with Solid Relations

CONSUMER SERVICES
ENTERTAINMENT

Can a TV Channel Sell Beauty and Fashion….
QVC with Business Press

Followeme: The Search for the First MTV TJ
MTV with Edelman

Lobby Awards
Lobby Magazine with Interel

Rock in Rio Lisbon 2010
Better World with Lift Consulting

Transformers 2: Creating a User-Generated Transformer
Paramount Home Entertainment with Shine Communications

FINANCIAL SERVICES

Shape Your Country
Noor Islamic Bank with APCO Worldwide

Trailing Earthquake Faults for Public Awareness
Turkish Catastrophe Insurance Pool (TCIP) with Grup 7

Bank of Tomorrow
ING Belgium with Ketchum Pleon

Re-Launch of Unbiased.co.uk
IFA Promotion with Lansons Communications

Y'a pas de Malaise
Société Générale with Publicis Consultants

FOOD SERVICE

McDonald's Employee Campaign
McDonald's with Burson-Marsteller

Altissimoceto.it: Traveling in 3.0 to Discover the Italian Gourmet
A pool of food clients with Ketchum

The Living Lab
Pizza Express with Unity

"People's Pizza": A Portrait of Political Britain
Pizza Express with Unity

The Road to London 2012
McDonald's

RETAILERS

One New Change, One New Experience
Land Securities with Blue Rubicon

Kelkoo Up Up and Away
Kelkoo with Brands2Life

Primark: Look Good, Pay Less
Primark International with Grayling

Vote for My Blog!
H&M with Gyrohsr

Shop on the Go
Tesco.com with Komodo PR & Digital Communications

TRAVEL AND TOURISM

Message in a Bottle
Hotels.com with AC Sanafor

Life is a game, Golf is Serious
LykiaGroup with CROS

We Share Our Fortune…
Promotour Canary Islands Board of Tourism with Ketchum Pleon

Madeira as Beautiful as Ever
Madeira Bureau with Marco de Comunicacion

Rethink Quality
Finnair with Miltton

BUSINESS-TO-BUSINESS
BUSINESS SERVICES

Historic IPO Symbolises Poland's Free Market Economy
Warsaw Stock Exchange with College Hill

Championship in Management
Diners Club International with Fleishman-Hillard

Intensive Brand Awareness Development "Think Forward"
Verizon Business with HBI Helga Bailey

Digital Economy Forum of SEPE
SEPE with Politics Globalcom

The Book of Real Conversations
Yeni Raki with Zarakol Digital

INDUSTRIAL AND MANUFACTURING

Orange Stairs
CEZ with AMI Communications

Toilet 2012.pl…
CWS-boco with Fleishman-Hillard

Climate Change Education Program
Aygaz with Lobby PR

Cool Cows and the Water Reuse Conversation
The Dow Chemical Company with Weber Shandwick

Kick It! Match It! Win It!...
BASF

PROFESSIONAL SERVICE FIRMS

Giving Robert Half International a British Accent
Robert Half International with Burson-Marsteller

Control RisksL Riskmap -- a Transformational Campaign
Control Risks with Cubitt Consulting

Putting HR at the Top Table
Mercer with Hill & Knowlton

Turning Uncertainty Into Opportunity
WSP Environment & Energy with Spada

Accenture's High Performance Delivered….
Accenture with Young & Rubicam

REAL ESTATE AND CONSTRUCTION

London Square Developments
London Square with Four Communications

ACS's Public Tender Offer…
Grupo ACS with Hering Schuppener Consulting

Building Values
Alstria Office REIT with Kirchoff Consult

Libeskind's Sail Against the Wind
Orco Property Group with Partner of Promotion

PR Brainwave = Nestle Customer Win
Green City Energy/RAU with Waggener Edstrom

TECHNOLOGY
CONSUMER ELECTRONICS

Launch of Kinect for Xbox 360
Microsoft with Edelman

Palm: A Phoenix in IT World
Palm with Fleishman-Hillard

Sharing Hearts Minds and Moments 2010
Flip Video with Kaizo

Perfect Timing
Bang & Olufson with Marlin PR

Parallel Lines
Philips with One Voice

TECHNOLOGY: HARDWARE

HP Summer Camp
HP Sweden with Dahlheim & Sjoqvist

Companies Join Forces in Europe
Triade & Tech Data with Hill & Knowlton

Project Vega
Oce with Hill & Knowlton

A Life Long Color…
Kodak with Ketchum Pleon

HTC Grand: Greek Developers Android Challenge
HTV with V+O

TECHNOLOGY: SOFTWARE AND SERVICES

Smart Savings
VMWare with Brands2Life

Info Risk Awareness
Recommind with Johnson King

PC Tools Tocks Sonisphere
PC Tools with onechocolate communications

Choose the Symbol of Your City
Aukro.bg with V+O Communications

Fable III: Kingmaker
Xbox EMEA

TELECOMMUNICATIONS

The Hungriest Handsets of Them All
Arieso with CC Group

Intranet Humbug
Vodafone with FG Forrest

One Team, One Dream
A1 Telekom Austria with Ketchum Publico

Sending a Strong Signal to Save Lives
NXP Semiconductors with Text 100

World of Difference
Vodafone

WEB-BASED BUSINESS

Knowthenet: "Am I the Mark?"
Nominet with Brands2Life

The Launch of A Simples Life
comparethemarket.com with Good Relations

Launching Yelp in Europe
Yelp with Hopscotch Europe-in-One

Moscow: Vladivostok, Virtual Journey on Google Maps
Google Russia with Ketchum Maslov

Cloud Domination
Rockspace UK with Rocket


HEALTHCARE
CONSUMER HEALTH

Au Bonheur Des Dents
Oral B with Cohn & Wolfe

The New Atkins for a New You
Atkins with Corpcom Prime Relations

AFiPA: Making Self-Medication a Society Trend
AFiPA with Euro RSCG C&O

Luxury Thermae: Medicine As a Spa
Termas do Estoril with Frontpage

Fighting for Fitness
Mudo with Gambit Hill & Knowlton

HEALTHCARE PROVIDERS

Open Your Eyes
Oculus Eye Center with BDR Associates

I Still Do: Loving and Living with Alzheimers
Pfizer with Edelman

Medcomtech Flotation on the MAB
Medcomtech with Ketchum Pleon

Willi Weitzel Hat's Geschnallt
Allianz Deutschland AG with Mhoch4 and Molthan van Loon Communications

Vivesco Lemon Lounge
Vivesko Apotheken with MSLGroup

MEDICAL DEVICES

Driving UK Coverage for Ardian…
Ardian with Biosector 2

Are You All Ears…
Oi2 with Marco de Comunicacion

Innovations in Health
Philips with One Voice

Retina Implant PR Campaign
Retina Implant with Schwartz Communications

Rewriting the Rules of PR….
Medtronic

PHARMACEUTICAL: RX

More Than Just the Morning After Pill
HRA Pharma with Ballou PR

Championship in Pharmaceutical Communication
Bison & Rose

Approval of Botox for the Treatment of Chronic Migraine
Allergan with Chandler Chicco Agency

Culture of the New MSD
Merck Sharp & Dohme with Citricus.com

A New National Day in the Portuguese Calendar
Foldx with Inforpress Group

NON-CORPORATE
ASSOCIATIONS

Red Box Battery Recycling Scheme
Rescer with Akvamarini Porter Novelli

The Big Light Project
Recolight with APCO Worldwide

Copper: Essential for Everyone
European Copper Institute with FD Blueprint

Da Cosa Rinasce Cosa
Conai with Hill & Knowlton

European E-Skills Week
Digital Europe/European Schoolnet

EDUCATIONAL AND CULTURAL INSTITUTIONS

The People's Voice
Independent Education Foundation Edge with Band & Brown

Spirit
Claris Films… with BDR Associates

The 8th Eonder of Skanzen
Hungarian Open Air Museum with Noguchi Porter Novelli

Memories of the Holocaust
Casa Sefarad Israel with Porter Novelli

University of Santiago di Compostela
University of Santiago di Compostela with Torres y Carrera

GOVERNMENT AGENCIES

World Economic Forum Summit on the Global Agenda 2010
Ministry of Cabinet Affairs with Asda'a Burson-Marsteller

Beyond Platinum…
Royal Bafokeng Nation with College Hill

In From the Cold…
The Royal Norwegian Embassy in London with Komodo PR & Digital Communications

The Humanitarian Labyrinth
ECHO: European Commission Departtment for Humanitarian Aid with Lowe PR

Rosia Montana, the First Mining Community in the World Records
Rosia Montana City Hall with PR & More

CHARITIES AND NOT-FOR-PROFIT ORGANIZATIONS

Bucurestiul Intro Zi
Bright Light Group of NGOs with Asociatia Culturala

Deutschland Findet Euch
Initiative Vermisste Kinder with fischer Appelt Relations

Clear Competitions….
Financial Services Compensation Scheme with Hanover Communications

Glass Can Have a Lot of Lives
Ecovidrio with Ketchum Pleon

Lepus the Rabbit
Deutsche Wildtier Stiftung with MSLGroup
 

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