EMEA News In Brief (June 3, 2013)
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Holmes Report
News and insights from the global PR industry

EMEA News In Brief (June 3, 2013)

New people at EE, HSH Nordbank, Weber Shandwick, FTI, Grayling, Ogilvy, Porter, JKL and GolinHarris; plus more regional news.

Holmes Report

LONDON—Following Stuart Jackson’s move to the CEO Office at EE, Mat Sears and Dan Perlet have been promoted to director of PR and corporate comms , and director of corporate and financial affairs respectively. Sitting alongside existing brand rirector Spencer McHugh, they will report to Steven Day, chief of brand and comms. Their responsibilities will be to accelerate the take up and awareness of new brand EE, and 4G technology, as well as continue to protect and promote the existing brands Orange & T-Mobile, across the UK, and to all external influencers, audiences, and stakeholder groups.

HAMBURG—Mirko Wollrab (pictured), one of 11 partners at international corporate and financial communications specialist CNC, is joining HSH Nordbank as head of communications later this year as the bank restructures. Wollrab has been with CNC for more than eight years, serving as the partner in our Frankfurt office. He was previously a journalist and served as the Frankfurt-based banking editor of Reuters. Knut Engelmann, who joined CNC recently from the Wall Street Journal's German online edition—where he was managing editor—will gradually take over Wollrab’s business and client responsibilities.

LONDON—Weber Shandwick has hired Anna Hardman to support growth and development of its digital programs across the EMEA Consumer practice. Joining as digital and social media director, she will report to EMEA consumer practice leader Gabriela Lungu. Hardman has spent the last four years at Edelman working on global accounts including Shell, Diageo and Unilever.

JOHANNESBURG—FTI Consulting has added Alan Arguile, Sharda Naidoo and Bheki Mpofu to its strategic communications practice in South Africa. Arguile, former managing director at Meropa Communications, will serve as managing director in the firm’s Johannesburg office, as will Naidoo, formerly of mining company Gold Fields, who will help to grow the firm’s financial communications practice. Mpofu will serve as a senior director, who joins from Magna Carta.

LONDON—Grayling has appointed former BBC News & Current Affairs and Channel 4 News journalist Zaiba Malik as a director in its corporate and financial practice.  Malik joins to lead Grayling’s media training team and will join the UK crisis board. She has reported and produced news and current affairs programmes for BBC News, Newsnight, World Service, Channel 4, Radio 4 and the Guardian.

LONDON AND PARIS—maslansky + partners, which helps clients develop the right language, narratives and messages to change target audience perceptions, has opened a European office. Keith Yazmir, partner at m+p, has assumed the role of managing director for Europe, the Middle East, and Africa, based in London and Paris. Omnicom-owned m+p works with companies, industries and political candidates, focusing on language strategy to support advertising, digital, public relations and public affairs campaigns.

LONDON—Ogilvy Public Relations has appointed Adam Powell as a director in its corporate and public affairs practice in London. A former national newspaper journalist, Powell joins Ogilvy PR from Bell Pottinger where he was a partner and a director of Bell Pottinger Business & Brand. He was previously at the CBI.

BRUSSELS—Porter Novelli has appointed Luc Missinne to the new post of regional director for Europe, Middle-East and Africa, responsible for embedding the agency’s strategic and business development plans across these regions. He will remain managing director of the Brussels and Paris offices and will also be in charge of growing Porter Novelli’s public affairs practice. Missinne is one of the founders of the Ellips agency, which he sold to Omnicom in 1999. Since then, he has been the managing director of Porter Novelli Belgium and, since 2009, of Porter Novelli France.

LONDON—Anthony Burr, a former journalist with the Sunday Times, Daily Express and Sky Sports who launched his own agency, Burr Media, in 2009, has formed MoreThanMe, which will offer marketing, public relations, talent management and creative solutions. The firm will work with celebrities such as Made in Chelsea’s Richard Dinan, financial commentator Michael Jarman, high-profile criminal barrister Felicity Gerry, and OK Magazine’s royal and showbiz editor Chrissie Reeves.

STOCKHOLM—Robert Gelmanovski has joined JKL as advisor and consultant and will head the continued development of the firm’s offering in branding, reputation and insight. He will also have a role in MSLGroup’s global efforts in these areas. Gelmanovski most recently served as managing partner of Nordic Brand Academy, a research-based advisory and training company that has collaborated with JKL since January 2012. He was earlier business journalist at Dagens Nyheter.

LONDON—InvestingZone, a venture capital-backed equity platform for buying shares in unlisted companies, has appointed Firefly to handle its UK launch and ongoing communications programme. The appointment includes a broad spectrum of communications, including messaging, planning, media relations, bloggers, digital marketing and social media campaigns.

LONDON—GolinHarris has appointed James Bickerton as its first ever creative technologist. His mission is to combine the latest in digital technology with a creative mindset to drive technical innovation within the business. Most recently, Bickerton provided freelance consulting for Blinkbox and BMBNeon. He has also held positions at OgilvyOne and Rascal.

HOOK—Technology public relations firm Davies Murphy Group has appointed Amy Stevens as seniorconsultant. Stevens joins from Berkeley PR, where she was a PR consultant for a range of technology clients such as Kaspersky Lab, Iron Mountain and Netgear. Prior to Berkeley PR, Stevens worked within the consumer lifestyle PR sector working on brands such as Prada, Nina Ricci, Carolina Herrera and Aspinal of London.

LONDON—StyleinView.co.uk, the fashion search engine, has appointed Publicasity to handle its PR, social media and influencer outreach.  The agency will deliver a campaign focused on launching the start-up, founded by the team behind daily deals aggregator www.dealzippy.co.uk, to fashion-conscious consumers via traditional media, bloggers and key influencers.

LONDON—Boutique technology agency Jargon PR will be supporting “festival of innovation” OpenCo as it makes its first appearance in London. The brainchild of Wired Magazine co-founder John Battelle, OpenCo presents a mix between a business conference and artist’s open studio. Jargon PR will be will be supporting OpenCo London across the national, technology, business and marketing press leading up to the festival.

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