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EMEA News In Brief (October 7, 2013)
Holmes Report
Holmes Report
News and insights from the global PR industry

EMEA News In Brief (October 7, 2013)

A new addition to the leadership at Porter Novelli; a new international partnership for Mason Williams; and new accounts at Talk PR, Brands2Life.

Holmes Report

LONDON—Porter Novelli has named Fenella Grey (pictured) deputy managing director, Porter Novelli UK. She will report to Sally Ward, president, EMEA, and managing director, Porter Novelli UK. Prior to joining PN, she spent six years as a board director with Freud Communications in London, responsible for a portfolio of clients including ASDA grocers, Mars, Vodafone, PepsiCo, Bupa, Department of Health and Eurostar. Prior to Freud, Grey was a director at Weber Shandwick.

LONDON—UK consumer agency Mason Williams has joined IPREX, the global network of communication agencies. Established in 1986, Mason Williams operates out of London and Manchester and has built a reputation for its work in toys, hair care, luxury, automotive, wine and beer and sport, with particular expertise in hotels and hospitality. Clients include The Dukan Diet, NH Hesperia Resorts, Two Sisters Food Group, Radisson Edwardian Hotels, Schwarzkopf, Henkel, Marriott County Hall, Accor Hotels and the Tesco “Mum of the Year” awards. 

LONDON—Talk PR has been appointed to handle the UK PR and social media activity around Sheridan’s inaugural boutique, opening on London’s Kings Road later this month. The Australian home and lifestyle brand has enjoyed a strong presence in the UK for over 25 years, and is now opening its first standalone boutique.

LONDON— IG Group, a FTSE-250 company, has appointed Brands2Life to help make spread betting and forex trading more accessible and to position the company as a standard bearer for the sector. The campaign created by Brands2Life will help educate people about how spread betting and forex trading really work and show that they are more straightforward than many think. It will showcase the IG Group as a responsible and leading innovator and one of the country's top employers.
 

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