HONG KONG—Fleishman-Hillard International Communications has strengthened its Southeast Asia presence by opening a wholly owned office in Jakarta, Indonesia, expanding a Southeast Asia footprint that already includes offices in Singapore, Kuala Lumpur and Manila.
The firm has named Louisa Tuhatu vice president and general manager to lead the new office, which will provide corporate public relations, public affairs and other strategic communications consulting services to multinational companies operating in the Indonesian market, and to Indonesian companies operating locally and internationally.
“Indonesia managed through 2009’s economic crisis far better than most countries, and today its robust domestic market, pro-investment stance and reformist democracy position it as a rapidly rising investment center and international trade partner” says Dave Senay, president & chief executive officer of Fleishman-Hillard. “These factors, along with the fourth-largest national population in the world and bright long-term growth prospects, all combine to make Jakarta the next natural step in our aggressive expansion plan for Asia Pacific.”
Tuhatu began her communications career in journalism before moving to product management in the pharmaceutical industry. She also served as communications director for The Nature Conservancy before switching to consulting, holding senior positions and practice group roles in Jakarta’s prominent local and global agencies.
Tuhatu will report to Malaysia general manager Ku Kok Peng, who is taking additional responsibility for market development in Southeast Asia, continuing to expand the firm’s footprint. Ku joined Fleishman-Hillard in 2004.