Global SABRE Awards: Category list announced
Charting the future of public relations
Holmes Report

Global SABRE Awards: Category list announced

Arun Sudhaman

The Holmes Report’s first annual Global SABRE Awards competition, which is being held in conjunction with ICCO (the International Communications Consultancy Organization), will present awards in 28 practice area categories. The winners of these categories in our North American, EMEA and Asia-Pacific awards competitions will be entered automatically to the Global SABREs. Other campaigns are eligible only if submitted through national public relations agency associations that are members of ICCO. The deadline for entries is August 10. The finalists will be announced in late August, and the awards themselves will be presented at the ICCO Summit in Sintra, Portugal, on September 29. The category list is as follows: Marketing Communications 1. BUSINESS-TO-BUSINESS MARKETING 2. CONSUMER MARKETING (EXISTING PRODUCT) 3. CONSUMER MARKETING (NEW PRODUCT) 4. INTEGRATED MARKETING Corporate Reputation 5. CORPORATE IMAGE 6. EMPLOYEE COMMUNICATIONS 7. EXECUTIVE LEADERSHIP 8. FINANCIAL COMMUNICATIONS Engaging Society 9. CAUSE-RELATED MARKETING 10. COMMUNITY RELATIONS 11. CORPORATE SOCIAL RESPONSIBILITY 12. PUBLIC EDUCATION Advocacy 13. CRISIS MANAGEMENT 14. ISSUES MANAGEMENT 15. PUBLIC AFFAIRS Media Relations 16. CORPORATE MEDIA RELATIONS 17. PRODUCT MEDIA RELATIONS (CONSUMER MEDIA) 18. PRODUCT MEDIA RELATIONS (TRADEMEDIA) Digital and Social Media 19. DIGITAL CAMPAIGN 20. BLOGGER OUTREACH 21. SOCIAL MEDIA/SOCIAL NETWORKING CAMPAIGN Events 22. PUBLICITY STUNT 23. SPECIAL EVENT 24. SPONSORSHIP 25. TRADE SHOW Specialist Audience 26. MARKETING TO MEN 27. MARKETING TO WOMEN 28. MARKETING TO YOUTH
Article tags
SABRE Awards
View Style:

Load 3 More
comments powered by Disqus