Gold's Gym Names MWW Agency of Record
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Gold's Gym Names MWW Agency of Record

MWW Group has been retained by Gold’s Gym International as the company’s public relations agency of record. A leader in health and fitness for more than 43 years, Gold’s Gym has more than 620 locations in 43 states and 30 countries.

Paul Holmes

EAST RUTHERFORD, NJ—MWW Group has been retained by Gold’s Gym International as the company’s public relations agency of record. A leader in health and fitness for more than 43 years, Gold’s Gym has more than 620 locations in 43 states and 30 countries. 

 

As agency of record, MWW Group will develop and implement a multi-pronged national communications program including media relations, internal communications, event marketing, partnership development and franchise support.  

 

According to Lisa Zoellner, chief marketing officer at Gold’s Gym International, MWW’s “deep category experience, wide breadth of expertise and passion for our brand were evident from our very first conversations.”

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