LOS ANGELES—Hill & Knowlton has been assisting the nonprofit organization AmericaSpeaks, which recently invited thousands of citizens and lawmakers across California to join a state-wide “town meeting” on healthcare. During the event, residents in eight cities from San Diego to Humboldt County came together through interactive television to debate health issues.
AmericaSpeaks is a nonpartisan, nonprofit organization with the mission of providing Americans with a greater voice in the most important decisions that affect their lives. Dubbed CaliforniaSpeaks, the group’s latest event used a “town meeting” forum to place residents face-to-face with policymakers who will vote on healthcare reform.
H&K leveraged its marketing communications and public and corporate affairs experience to encourage lawmakers and citizens to attend the event and has been managing media attention around the organization and the healthcare debate.