MALDEN, MA—ImpactAuction has selected Topaz Partners, one of the region’s fastest growing PR firms, to promote the launch of a new online auction portal for nonprofit fundraising later this month. Together, ImpactAuction and Topaz Partners will raise awareness for a multitude of worthy nonprofit causes and provide an information resource for the emerging network of businesses and bidders that support these causes.
ImpactAuction is built around a fundraising Internet portal that features an auction engine designed to streamline and maximize fundraising initiatives for nonprofit organizations and help these groups build relationships with business donors.
Topaz Partners is kicking off a media outreach effort aimed at generating visibility among nonprofits, businesses and the bidding public.
“Our relationship with Topaz will serve to promote our entire community,” said David Parker, ImpactAuction’s CEO. “Not only will our nonprofit members benefit, but their donor businesses also benefit. Topaz’ work will heighten the promotional value of the ImpactAuction model in bringing visibility and awareness to local businesses that support charity.”