NEW YORK—The Economist Group is expanding its content marketing capability for clients, with the expansion of TVC Group to New York. TVC, a London-based agency acquired by The Economist Group in 2012, will offer video content creation and distribution capabilities to new and existing clients across the US, including Jaguar Landrover and GE. The firm is launching with a team of five people in New York.
BRUSSELS—ICF International, a leading provider of consulting services and technology solutions to government and commercial clients, has joined PROI Worldwide. In February 2014, ICF acquired Brussels-based Mostra, a part of PROI Worldwide’s partnership of independent agencies, now renamed ICF Mostra.
LOS ANGELES—Tellem Grody PR’s food issues group has launched a new program for food service establishments that provides both front of the house and back of the house crisis coverage for food poisonings, poor letter grades, natural disasters, sexual harassment claims and other crises. TGPR partner Susan Tellem, who has 30 years of crisis management experience, will work with Jeff Nelken, who has experience in all aspects of food safety and inspection.