Industry News In Brief (December 14, 2015)
Charting the future of public relations
Holmes Report
News and insights from the global PR industry

Industry News In Brief (December 14, 2015)

New alliances for CNC, Palisades Media Ventures, Leidar; and a new PR firm from Brand Connections.

Holmes Report

Industry News In Brief (December 14, 2015)

LONDON—Specialist insurer Beazley and CNC – Communications & Network Consulting have formed a global partnership designed to help organisations protect and insure themselves from the reputational impact of a data breach. Now, as part of Beazley’s data breach products, policyholders outside of the US can use CNC’s experienced team of reputational risk specialists, to prepare their organisations, and manage communications and reputational issues in the event of a breach.

NEW YORK—WPP’s Palisades Media Ventures, a leading creator of public affairs videos and content, has formed a strategic partnership with A Plus, a technology-focused provider of social change journalism co-founded by Ashton Kutcher in 2014.  Together, Palisades and A Plus will develop video and content marketing projects for the brands, their media agencies and others.

GENEVA/SÃO PAULO—LivingNethos, which combines an IT solution with knowledge of digital anthropology and analysis to understand networks and their influencers, has joined forces with European communications consultancy Leidar´s Insights team to uncover the relationships between global business stakeholders. The two companies will collaborate to deliver an understanding of networks to help clients develop the right communications strategies.

NEW YORK—Media and marketing holding company ​Brand Connections has launched FEED Public Relations, its sixth business unit. Clients include leading premium cigar manufacturer AltadisUSA, Sensient Food Colors and A+E Networks. The firm has hired Curtis Rogers as public relations manager to lead the day-to-day strategy.

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