DALLAS—Michelle Smith, former vice president of media relations at Ketchum and executive media coach, is launching her own independent venture, M Strategies Consulting. The consultancy will specialize in top-tier media strategy, media training and spokesperson development, public relations and strategic planning for top executives, Fortune 500 companies, small and medium sized businesses and individuals and personalities. It will marry the disciplines of message mapping, media strategy and media training.
Smith has media trained CEOs, C-level executives and or top management at GlobalSantaFe, Reliant Energy, Nokia, Miller Brewing, Levi’s Straus & Co., Cingular Wireless, STARTech, and gnubi software, among others
Prior to Ketchum Smith worked at Fleishman Hillard.