LONDON—Stewart Prosser, the former executive director of marketing and corporate communications for Lehman Brothers in Europe and Asia, has launched Prosser Associates, a strategic corporate communications consultancy that will provide advice and support on corporate positioning, including media and investor relations, particularly to the financial services industry, with a focus on the hedge fund and private equity sectors.
Prosser Associates will also work with top tier corporate and financial PR agencies to provide specialist expertise in M&A and integration communications and will draw on the skills of a number of experienced practitioners to offer the full range of marketing and communications services, including government relations, corporate identity and advertising.
Says Prosser: “Hedge funds and private equity firms increasingly need advice on how to build and then protect their growing brand presence. My years of experience running communications functions in the UK, Europe and Asia supporting global brands will be helpful to these companies.”
Prosser left Lehman Brothers—a charter client of the new firm—in April this year, after five years. Prior to Lehman, Prosserran the communications functions of AXA in the U.K., the Royal Bank of Scotland’s corporate and institutional banking businesses, and The Chase Manhattan Bank.