LONDON—Public relations and public affairs consultancy Mandate Communications, created one year ago from the merger of AS Biss & Co and Republic PR and part of the Engine Group, is appointing four new managing directors to lead the business’ major practice areas: political Mandate (public affairs), corporate Mandate (corporate pr), brand Mandate (consumer pr) and health Mandate (pharmaceutical and NHS communications).
Brooke Clarke has been appointed managing director of Mandate’s corporate PR business. Prior to joining Mandate, she was managing director of GCI’s London office, following her role as corporate practice group director at Ketchum London. Brooke has also been a partner at Fleishman-Hillard and a VP at Hill & Knowlton in New York. She has worked on brands including FedEx, Starbucks, British Airways, Johnson & Johnson, Kodak and Proctor & Gamble.
Rachael Sansom has been appointed as managing director of Mandate’s consumer and brand PR business. She previously was board director and partner at Consolidated Communications before moving to become European director of communication at Motorola.
Mike Birtwistle has been promoted to become managing director of Mandate’s health communications business. He joined Mandate’s predecessor company, AS Biss in 2000 and has led its health public affairs practice, which has won the Communiqué Public Policy Campaign of the Year award three times in a row, since 2004. He has advised major healthcare businesses including Roche, Bristol-Myers Squibb, Sanofi-Aventis and Abbott Laboratories.
In addition, Mandate’s existing MDs Deborah Lewis and Gavin Devine have been promoted to chief creative and strategy officer and chief operating officer respectively.