BOSTON—Morrissey & Company has established an integrated services division and named Scott Emberley as vice president. The firm will offer a range of integrated communications services to companies who desire unity in their marketing, advertising and public relations efforts, including branding, logo development, corporate ID, copywriting, collateral and sales support materials, annual reports, advertising, website development, direct marketing, corporate videos and presentations, market research and public relations.
“We have recognized a trend in that many of our clients want to get integrated services and public relations services from the same agency to gain consistency and efficiency,” says Peter Morrissey, president and chief executive. “Morrissey & Company’s expertise in integrated communications services has helped clients strengthen brands, increase visibility and elevate reputations.”
The company has developed successful integrated communications campaigns for clients such as; Harborside Healthcare, a nursing and long-term care company; the YMCA of Greater Boston; Nike Running; and Boston Private Bank & Trust Company, a subsidiary of Boston Private Financial Holdings, which provides customized private banking, investment management, and financial planning.
Emberley has managed Morrissey & Company’s integrated offerings since the company’s inception in 1999, and has developed strategic integrated communications plans for clients in the technology, financial services, defense and aerospace, natural resources and tourism industries.