News in Brief (June 4, 2004)
Charting the future of public relations
Holmes Report

News in Brief (June 4, 2004)

Clear!Blue has added DaimlerChrysler and Dodge Motorsports to its client roster and named executive director Andrea Wood as general manager of the Chicago office.

Paul Holmes

CHICAGO—Clear!Blue has added DaimlerChrysler and Dodge Motorsports to its client roster and named executive director Andrea Wood as general manager of the Chicago office and executive director Debby Robinson to oversee new business development. Wood, who joined the company from Golin/Harris International in November 2002, oversees Clear!Blue’s public relations activities on behalf of client DaimlerChrysler—a role she held for more than a decade prior to joining Clear!Blue—and other clients in addition to her new responsibilities managing the Chicago team.

NEW YORK—5W Public Relations has been named agency of record for noted criminal defense attorney Ben Brafman, principal of New York based Brafman & + Ross. Ronn Torossian, president & CEO of 5W, will serve as a spokesperson for Brafman, and provide strategic communications and media relations services.  Brafman, together with Johnnie Cochran successfully represented Sean ”P.Diddy” Combs on bribery and weapons charges in New York.

EAST RUTHERFORD, NJ—MWW Group has hired Kurt Genden as senior vice president, consumer marketing. Prior to joining MWW, Genden was a senior vice president at PR21, where he led the agency’s consumer practice in New York, working with such clients as Johnson & Johnson, SIRIUS Satellite Radio and Colgate-Palmolive

WHITE PLAINS, NY—Steele Rose Communications has been named agency of record by Cole Group Properties, a full service real estate investment, management, leasing and advisory company. Cole Group will work with Steele Rose Communications for integrated communications, including public relations, corporate brand strategy, collateral material, website design and advertising.

ATLANTA—Calysto Communications, an Atlanta-based public relations firm focused solely on the telecommunications industry, has added Sailaja Tennati to its management team. As account manager, she will responsible for end-to-end client relations, from planning to implementation, from tactical to strategic support, enabling client success.

STAMFORD, CT—Environics Communications has added two new clients to its U.S. health sciences practice. The American Society for Dermatologic Surgery and The American Society of Tropical Medicine & Hygiene have selected Environics to spearhead their public relations efforts.

KANSAS CITY, MO—Barkley Evergreen & Partners Public Relations has promoted Jennifer to vice president of business development & marketing. Baldridge, who joined the company in 1991, is responsible for leading the management for new business and marketing for the firm. In addition, Kelli Ramey and Jeff Risley have been promoted to vice president/account supervisoras.

SAN FRANCISCO—Graham & Associates has been awarded the assignment to promote the Charles Schwab Cup Championship, a PGA Tour Champions Tour event in Sonoma, Cal. The firm is believed to have beaten out national competition from Edelman for what is thought to be a six figure account.

WATERTOWN, MA—Shift Communications has added 10 new clients in a range of different industries. The newest additions in the first quarter of 2004 include Assurtec, Surmet, Excel, GotVMail Communications, uLocate, iSoft Corporation, Peakstone, Pacific Dental Benefits, TuVox and Frontbridge.

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