DENVER—Molson Coors Brewing Company, one of the world’s leading brewers, has selected Ogilvy Public Relations Worldwide as its new public relations partner to build and reinforce its global corporate reputation, including a focus on corporate social responsibility. The Ogilvy account will be based in
“Together with Ogilvy PR, we will be expanding our reputation as an innovative, brand-led company to make a deeper emotional connection with our stakeholders around the world,” says Dan Lewis, vice president of public affairs for Molson Coors. “We were impressed by Ogilvy PR’s understanding of our business, its integrated global network, and its ability to think strategically about the big picture.”
Ogilvy PR will reinforce and build the company’s corporate reputation on both the national and international levels. The firm will work with Molson Coors to communicate its focus on innovation, winning employee culture, and long-held commitment to corporate responsibility.