Pan Launches PANoptic Measurement Tool
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Pan Launches PANoptic Measurement Tool

Pan Communications launches data measurement tool.

Holmes Report

BOSTON – Pan Communications has launched a new measurement service PANoptic that combines analysis of quantitative and qualitative data against five criteria: outcomes, prominence, traction, influence and coverage.   

In addition to tracking and reporting these data points, the platform includes data-driven insights, observations and recommendations delivered to clients in real-time and can be adjusted to obtain maximum output. 

PAN has already begun implementing the measurement tool for its clients and is available in standard, advanced and premium levels. 

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