WARSAW—Porter Novelli has further expanded its agency network in Central and Eastern Europe by forming a partnership with Headlines Brand & Corporate Communication, one of Poland’s leading agencies. Headlines will add the Porter Novelli name to its brand, becoming Headlines Porter Novelli.
“In the past year, we have seen an increasing client need for service in the Polish market,” says Helen Ostrowski, CEO, Porter Novelli. “Headlines shares our passion for delivering results for clients, and has already begun doing just that for some of Porter Novelli’s key clients.”
Headlines Brand & Corporate Communication was established in 1996 and was built with Polish capital. Its founder is sole owner and CEO, Joanna Pruszynska-Witkowska. The agency offers capabilities in corporate communication, crisis management, internal communications and event marketing among others. Clients include Lexus, Toyota, European Union, MSD, Janssen Cilag, L’Oreal, the Institute of Cardiology and the WWF.
With the addition of Headlines in Poland, Porter Novelli’s C&EE network now includes partners in Austria, Bulgaria, Germany, Hungary, Russia, Slovak Republic and Switzerland.