Shift on a New Business Tear
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Holmes Report
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Shift on a New Business Tear

Shift Communications, the technology public relations firm launched earlier this year by former Sterling Hager executives, has added seven more clients to its roster, including such names as Atomz, Ensenda, HBO, Bluespec and BioCell Technology.

Paul Holmes

BOSTON—Shift Communications, the technology public relations firm launched earlier this year by former Sterling Hager executives, has added seven more clients to its roster, including such names as Atomz, Ensenda, HBO, Bluespec and BioCell Technology.

HBO retained Shift to promote its Angels in America feature film throughout the Boston metropolitan area, an assignment agency principal Jim Joyal says underscores growing recognition of Shift’s expertise in supporting high-profile special events.

Other new clients include Atomz, a provider of website management software; Bluespec, a provider of electronic design automation tools; QAS, developer of the QuickAddress range of address management systems; Ensenda, a provider of local delivery services to both retailers and industrial suppliers; BioCell Technology, a nutriceutical firm; and Image Therm Engineering, a provider of optical spray characterization and automated spray actuation systems for pharmaceutical and industrial applications.

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