SAN FRANCISCO—Ogilvy Public Relations Worldwide has been selected by Silicon Image, which will work with the agency’s offices in North America, Asia and Europe to establish a global communications campaign and generate visibility for Silicon Image’s product and technology development.
“As the consumer electronics, PC display and storage sectors converge, Silicon Image’s technology puts it in the sweet spot,” said Kasey Holman, senior director of corporate marketing and communications for the company. “Ogilvy’s global strengths in technology and corporate public relations, their branding expertise and their creativity made them the right choice for Silicon Image as we rapidly grow our business.”
Ogilvy PR will work with Silicon Image on a series of major technology launches and branding initiatives in North America and Asia. Ogilvy PR is managing the global account from its San Francisco office, working with additional members of its technology practice across the network. Ogilvy PR’s Asia team for Silicon Image is based in Beijing.