SEATTLE—Former Burson-Marsteller executive Heidi Sinclair, for the past 18 months the chief communications officer for the Bill & Melinda Gates Foundation is stepping down to start her own consultancy, which will work with corporations, foundations and individuals—including CEOs and philanthropists—“to create strategies and platforms for social impact,” says Sinclair.
Heidi Sinclair, who joined the Seattle-based foundation in September 2007, was responsible for protecting and advancing the foundation's reputation, increasing awareness of foundation issues, and overseeing our external and internal communications functions. She oversaw external, internal, and leadership communications; all forms of content creation, acquisition, aggregation, and distribution; and the design, development, and management of the foundation’s visitor center.
Prior to joining the foundation, Sinclair served as president and CEO for Europe for the global public relations firm Burson-Marsteller. Earlier at Burson-Marsteller, she built and led the firm’s global technology practice. Previously, she served as a managing director for International Creative Management, one of the world’s largest talent and literary agencies.
The new firm, Heidi Sinclair & Associates, will be based in Seattle and will have offices in Los Angeles and London.
Says Sinclair: “This has been an amazing experience… But in the end, I miss running a business. I thought about going back to big agency life, but I have done a couple startups, and I knew I had another one in me.”