Torrance Partners with Bermudian Marketing Pro
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Holmes Report
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Torrance Partners with Bermudian Marketing Pro

Gaye Torrance, president of the Torrance Companies, has formed a company with Bermudian marketing professional, Deborah Middleton: Middleton Torrance Marketing.

Paul Holmes

NEW YORK, April 12—Gaye Torrance, president of the Torrance Companies, has formed a company with Bermudian marketing professional, Deborah Middleton. Middleton Torrance Marketing will offer corporate positioning, financial communications, investor relations, customer service support, media relations, and multi-lingual editorial services.
 
According to Torrance, MTM’s strength is in its ability to advise clients in all phases of their business life from start-ups to companies with a need to reposition to organizations with a desire to communicate brand attributes more effectively or prepare for an initial public offering.
 
“Having worked with Bermuda-based companies for well over 10 years, we have always appreciated and recognized the island as a vibrant, sophisticated business center,” said Torrance. “The dramatic economic growth of Bermuda in recent years, led by innovation within the insurance/reinsurance and financial services industries, in particular, presented a timely marketing opportunity.”
 
Said Middleton, “Today more than ever, companies need a well crafted, sustainable, competitive strategy with a message that will be heard amid all the competitive noise around them. We created MTM in response to the demand for specialized marketing and communications support to distinguish Bermuda-based companies within their respective markets.”
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