Global PR Summit 2015
The most important event in the global communications world’s calendar.
The key global benchmark of PR agency rankings, industry size and global comms trends.
The most creatively awarded PR campaigns and agencies in the world.
The Holmes Report profiles marketing and communications innovators from across North America and EMEA.
In-depth annual research into the PR industry's efforts to raise creative standards.
Coverage of the World Economic Forum in Davos.
Creative work, trends and views from the global public relations industry.
Dedicated to exploring the new frontiers of PR as it dives deeper into social media, content and analytics.
Our coverage of key technology PR trends and challenges around the world.
From brand marketing to conscious consumerism, coverage of key marketing and PR trends worldwide.
Coverage of healthcare PR and marketing.
Financial communications, sector news and mergers and acquisitions.
Coverage of global corporate reputation and communications news and trends.
The world's biggest PR awards programme, dedicated to benchmarking the best PR work from across the globe.
A high-level forum designed for senior practitioners to address the critical issues facing the profession.
Exploring the innovation and disruption that is redefining influence and engagement.
The Holmes Report's annual selections for PR Agencies of the Year, across all of the world's major markets.
Bringing together in-house comms leaders with PR firms to discuss critical global issues.
UK manufacturer DEK has shifted global PR duties to APCO after previously working with Grayling.
Arun Sudhaman 30 Jan 2013 // 12:00AM GMT
LONDON--UK manufacturer DEK has shifted global PR duties to APCO after previously working with Grayling.
APCO is charged with overseeing DEK's global corporate profile, focusing on specific markets in the UK and Asia. These include London, Berlin, Shanghai, Beijing and Singapore.
An industry leader in mass imaging equipment, DEK previously called in Grayling to handle its global PR account in mid-2011.
DEK’s 40-year heritage includes several pioneering print solutions that focus on the area of electronics assembly, across such industries as automotive, computer, medical and consumer markets. The company also operates an alternative energy division that manufacturers solar and fuel cells, and a semiconductor business.
"From the outset it was clear that they are a firm capable of challenging convention and they will bring a new and exciting creative edge to our global communication programme," said DEK global marketing director Karen Moore-Watts. "DEK is entering a new phase in the company’s 40-year history and we are looking forward to upholding our reputation as the go-to printing experts across the world.”
The account will be led by APCO UK managing director James Acheson-Gray, who departed Grayling at the start of 2012.
“DEK is a highly regarded manufacturer with an exciting story to tell. It plays an integral role in the manufacture of electronic and alternative energy technologies that are a part of everyday life," said Acheson-Gray. "As with many manufacturers in these markets, the technology is highly complex and part of the challenge for us will be to communicate this in simple terms."
Arun Sudhaman 18 May 2015
Definitive picture of global PR industry emerges today, as the Holmes Report and ICCO launch the 201 ...
Aarti Shah 16 Apr 2015
While women make up about 70% of the PR workforce, they only hold about 30% of the top positions in ...
We feel that the views of the reader are as important as the views of the writer. Please contact us at [email protected]Signup for Newsletter Sitemap
© The Holmes Report 2014