Charting the future of public relations
Way To Blue Expands Digital Team
Holmes Report
Holmes Report
News and insights from the global PR industry

Way To Blue Expands Digital Team

Digital firm Way To Blue has added Daniel Heale, former head of marketing for Vue Entertainment and Camelot, as associate director of social.

Holmes Report

LONDON—Digital communications and social media specialist Way To Blue has added Daniel Heale, former head of marketing for Vue Entertainment and Camelot Group as associate director of social, heading up a large global team offering social analytics, strategy, engagement campaigns and community management.

In addition, Laura Pettitt, previously head of film at Diffusion and formerly with Freud Communications, joins as UK entertainment director and will lead a team of offline and integrated specialists.

The expansion will enable Way to Blue to offer services in social analytics, social strategy and engagement campaigns, unit publicity, corporate communications, digital PR, offline and integrated theatrical and home entertainment campaigns. 

View Style:

Load 3 More
comments powered by Disqus