NEW YORK—Siemens Corporation today appointed James Whaley as its new vice president of communications and marketing, effective immediately. Whaley will report to Siemens Corp. president and CEO George Nolen.
Whaley's new duties will include developing communications strategy for Siemens in the U.S., the company's largest market, as well as leading the branding, advertising and marketing efforts.
Whaley joined Siemens in 2004 as a senior director of public affairs. Prior to that, he was director of communications for the United States Military Academy at West Point, where he organized an award winning communications program celebrating West Point's 200th anniversary. He has more than 20 years of management experience in communications and retired after 20 years in the U.S. Army.
Whaley will also continue in his role of President of the Siemens Foundation.
Whaley replaces Jack Bergen, who left Siemens in November of last year to take the senior communications role at Alcoa.