Ackermann PR refers to itself as a “deep generalist,” providing PR services across multiple industries while providing a depth of expertise in key service areas such as strategic media relations (the skill for which it is best known), marketing communications consulting, crisis communications, and—unusually for a midsize firm—in-house market research. In terms of industry sectors, the firm has broad experience, but particular depth of expertise in real estate development (a particular growth area over the past 12 months), tourism and economic development, healthcare, technology, sports and entertainment, and consumer products.
Clients praise Ackermann’s responsiveness, quick-on-its-feet thinking, penchant for research and measurement, and its honesty. “Ackermann PR is an amazing blend of very high-level strategic thinking and hit-the-ground-running execution,” says Robin Turner, owner of client The Estates at
With 21 full-time employees, Ackermann is the largest PR firm in