Perception Counsel
Logout | My Account | Premium Content
Charting the future of public relations
Holmes Report
News and insights from the global PR industry

Perception Counsel

Holmes Report

The Australian market is well-served by general market public relations firms, but—despite the relative sophistication of the market—until recently there have been relatively few high-end corporate and financial communications specialists. Walter Jennings and Vivienne Bower, both veterans of Gavin Anderson & Co. (the long-time market leader in that niche) were uniquely qualified to launch just such a firm, providing local competition to the global financial and M&A specialists (most notably FD) that have recently established a presence in the market.

 

Jennings began his career in New York before relocating to Sydney with Edelman Worldwide in the early 90s. He led Gavin Anderson & Company in Greater China based in Hong Kong and later served as head of communications at Ford Motor Credit Company before returning to Sydney in 2005 and launching his own firm. Bower began her career in Sydney and has worked for consultancies Gavin Anderson and Financial Dynamics Third Person and leading global investor relations for Aristocrat, a leading gaming company. Perception Counsel was formed in 2008 when Jennings and Bower merged their independent practices to form a new, high-level consultancy. Director Blair Palese previously led global communications for Greenpeace International in London and The Body Shop and is one of

comments powered by Disqus