LONDON—Lord Chadlington, CEO of Hunstworth, will deliver the keynote speech at the International Communications Consultancy Organisation Summit, “Change or Perish: The Future of PR,” which will take place on 10-11 October 2013 in Paris, and will feature top industry leaders and thinkers from around the world discussing issues and trends affecting the public relations practice.

Chadlington will be joined by heads of the biggest independent agencies in Brazil, Russia, India and China for a panel discussion following his presentation. The Summit will also feature an “Agency of the Future” panel discussion between agencies who have recently restructured their operations. Moderated by Paul Holmes, editor-in-chief of The Holmes Report, the discussion will feature presentations by GolinHarris International CEO Fred Cook and Fleishman-Hillard CEO Dave Senay.

The goal of the Summit is to provide delegates with insights into how industry leaders have set out to combat challenges coming from the rapid expansion of digital, the convergence of channels, the growth of competitors, and new opportunities and threats coming from earned, paid and owned media, and to educate them on what future trends will determine the look of the PR profession.

Complete information and online registration are available on the summit website, www.iccosummit.org, and participants booking before 10 August 2013 are eligible for a discounted rate.