LONDON--Ketchum London has added two directors to its expanding corporate and public affairs practice.

The firm has hired Patrick Kennedy as an associate director. The former senior director at Penn Schoen Berland brings considerable political experience, including working on presidential races in Mexico and the Republic of Georgia.

Kennedy, who reports to corporate/PA head Jo-Ann Robertson, was previously policy director at the William J. Clinton School of Public Service. During the 2008 presidential campaign, he served as a contributing political reporter for MTV News as part of their “Choose or Lose” campaign. 

In addition, Ketchum has named former Bite executive Greg Salmon as a senior director in the practice. Salmon most recently led Nokia’s global mobile phone agency team, and leaves Bite after six years with the firm.