Holmes Report 11 Jun 2011 // 11:00PM GMT
LONDON—Lexmark, the leading manufacturer of printing and imaging solutions, has extended its current remit with Lewis PR. As pan-EMEA public relations agency, LEWIS will also provide a mix of traditional and digital services in the Benelux, Hungary, Poland, Portugal, Spain and Sweden.
The two companies have been collaborating in Lexmark’s major markets, France, DACH (Austria, Germany, Switzerland) and the UK.
According to Norbert Neumann, PR Manager for EMEA: “We have been working with LEWIS PR for the past four years in our key markets and are delighted to extend the collaboration to further countries. We clearly see the benefits of working with one global agency in terms of message consistency and centralized approach. Having one central point of contact saves time and allows our internal team to focus on more strategic tasks such as planning and monitoring EMEA wide campaigns.”