Holmes Report 16 Dec 2012 // 12:00AM GMT
NEW YORK—Porter Novelli has named Paul George global director of health and head of the healthcare practice in the agency’s New York office.
Prior to joining Porter Novelli, George spent the last five years in various roles at TogoRun, most recently as senior vice president and partner. In that role he led integrated, global, multi-office, multi-channel, multi-stakeholder marketing communications programs for pharmaceutical companies such as Bristol-Myers Squibb and Gilead.
Prior to that, he spent nearly 10 years with CPR Worldwide / Fleishman-Hillard, both in London and New York, leading internal and external global marketing communications programs for clients including GSK, AstraZeneca, Servier and Sanofi.
George has experience in several therapeutic areas including cardiology, CNS, infectious disease, oncology and respiratory. He earned his BSc Hons in biological science in a dual university program from La Universidad Autonoma de Madrid (Spain) and The University of East Anglia (UK).