Holmes Report 07 Feb 2014 // 7:18PM GMT
Twitter's VP of marketing and communications Gabriel Stricker talks about the rules to live by in the modern communications age, including practical tips for marketing and PR professionals in terms of branding, media relations and delivering a message effectively. The video was recorded on January 22, 2014 at the Four Seasons San Francisco during the In2 Innovation Summit. Levi Strauss chief communications officer Kelly McGinnis focused her keynote on corporate transformation and communications. If you're not in a hyper-growth company, chances are your organization is feeling the pressure to transform. She explains -- in practical terms -- how can we as communicators help our organizations accelerate these operational transformations? How, in the process, can we become transformational leaders who have influence well beyond our core responsibilities? And what opportunities and benefits can come to us as individuals by successfully working through these challenging times? This video was recorded on January 23, 2014 at the Four Seasons San Francisco during the In2 Innovation Summit.