Holmes Report 27 Feb 2012 // 12:00AM GMT
SAN FRANCISCO—WCG has been named a strategic partner with CEO Connection, a members-only CEO-level organization focused on knowledge sharing, development and research on major global business issues.
As a strategic partner, WCG will be intimately involved in program development focused on of organizational trust, CEO effectiveness and stakeholder communications, drawing on its expertise in CEO positioning, consumer, health, technology, public affairs, corporate social responsibility, change/employee engagement, and crisis preparedness planning, management and execution.
WCG joins Wharton School of Business, Houlihan Lokey, President & CEO Magazine, Heidrick & Struggles, PrimeGenesis, and Segal Co. as partners.
According to Kenneth Beck, founder and CEO of CEO Connection, “WCG provides its clients with the most current and progressive thinking, and strategies and methodologies regarding the philosophy and practice of communications to strengthen reputation and engagement—critical priorities for CEOs given today’s challenging business environment.”
WCG founder and CEO Jim Weiss says he views the partnership as an opportunity to inform the CEO agenda and integrate public engagement into an organization’s management model and decision-making. “In this new age, C-level executives must focus organizational energy on rapidly diagnosing and addressing fundamental problems and challenges facing their businesses while exploiting new ideas,” he says. “It is here where analytics provide guidance, data, and insight to navigate the tumultuous global business landscape.”