Global Communications Report | Holmes Report
Charting the future of public relations
The Global Communications Report, produced by the Holmes Report in conjunction with University of Southern California’s Center for Public Relations, is the definitive study of the global public relations industry.
You can download the executive summary of the 2017 Report here
The 2017 study polled more than 800 public relations executives from around the world. For the first time ever, the Report also features insights from almost 700 public relations and communications students, along with in-house marketing executives.

2016 Global Communications Report findings here
The global research initiatives build on the Holmes Report's World PR Report work—and definitive global ranking of PR agencies—and USC’s long-running GAP (Generally Accepted Practices Study) of corporate communications planning.
The annual Global Communications Report is conducted by USC Center for Public Relations, in conjunction with The Holmes Report, the Arthur W. Page Society, the Institute for Public Relations, the Global Alliance for Public Relations and Communication Management, ICCO, the International Association for Measurement and Evaluation of Communication, the PR CouncilPRCA, the Worldcom PR Group, PRSSA and PRSA. It is designed to provide insight into the evolution of the global communications industry by analyzing emerging trends.
2016 Global Communications Report from The Holmes Report