SABRE Awards Asia-Pacific 2020 Finalists | Provoke Media

SABRE Awards Asia-Pacific 2020 finalists

The 2020 SABRE Awards Asia-Pacific 2020 shortlist recognizes Superior Achievement in Branding, Reputation and Engagement. The campaigns were evaluated by a jury of more than 60 industry leaders.

The winners will be announced at the virtual SABRE Awards ceremony on September 24, along with the Agencies of the Year. Tickets for the virtual ceremony are available here.

Diamond SABRE Awards

Diamond Sabre Awards

Company of the Year

  • Winner: Solar Boat : Clean Up Mekong — Hanwha Group with Innocean Worldwide

Brand-Building

  • Lenzing : Enabling the fashion world to “Feel So Right” with Tencel™ on Social Media — Lenzing with BCW
  • Liberating Our Periods_Libresse Women Marketing Campaign — Libresse with BlueFocus Digital
  • Solar Boat : Clean Up Mekong — Hanwha Group with Innocean Worldwide
  • The Perfect Voiceovers — Causes for Animals Singapore with Edelman Singapore

Reputation Management

  • Creating social value through innovation and communications — China Petroleum & Chemical Corporation (SINOPEC) with Brunswick Group
  • Grab for Good — Grab
  • IKEA China Transformation Campaign — IKEA China with Ruder Finn Shanghai
  • Made by Daikin, Made in Vietnam — Daikin with Vero
  • Solar Boat : Clean Up Mekong — Hanwha Group with Innocean Worldwide

Research and Planning

  • Winner: Saving Laundry from Zombie Odors — Lion Corporation with Dentsu and Dentsu Public Relations

Measurement and Evaluation

  • Enabling the fashion world to “Feel So Right” with Tencel™ brand strategic communication campaign — Lenzing with BCW
  • Go Global with Amazon Online Campaign — Amazon Global Selling with Ruder Finn Shanghai
  • Lenzing: Enabling the fashion world to “Feel So Right” with Tencel™ on Social Media — Lenzing with BCW
  • Lenzing patches sustainability knowledge gap in fashion with Tencel™ brand “Feel So Right” Movement — Lenzing with BCW


Geographic

Australia/New Zealand

  • HP Escape Therapy — HP with Edelman Australia
  • Let's Not Forget Fundraising Campaign — Givealittle for RSA with Alexander PR
  • Mentemia App Launch — Mentemia with Boyd PR New Zealand
  • Michelin Impossible — KFC with opr in partnership with Ogilvy Australia
  • The Unmissables — Missing Persons Advocacy Network with SenateSHJ

Greater China

  • 7.5 million people rejected Liu Wen’s invitation to take pictures online — vivo with BlueFocus Digital
  • CDIFS “Fun in the AiR” AR Exhibition – digital campaign to boost recovery economy — Chengdu International Finance Square
  • Colours by Europe — CHAFEA with Strategic Public Relations Group
  • Liberating Our Periods_Libresse Women Marketing Campaign — Libresse with BlueFocus Digital
  • Marriott International Light for Hope Campaign — Marriott International with Kiwi Communications

Indian Sub-continent

  • #BeAGoodSamaritan — SaveLife Foundation with Genesis BCW
  • #NBAInMyBackyard — NBA with Genesis BCW and WordsWork
  • From Packaging To Pop Culture: Lay's Smile Story — PepsiCo India with Edelman India
  • 'Protein For Better Immunity' — Right To Protein with FleishmanHillard India
  • Rethink Notions of Masculinity - #ManEnough — Gillette India with Genesis BCW

Japan

  • Lenzing: Enabling the fashion world to “Feel So Right” with Tencel™ on Social Media — Lenzing with BCW
  • “Save Lions” Project by Seibu Lions — Seibu Lions with Dentsu and Dentsu Public Relations Inc.
  • Saving Laundry from Zombie Odors — Lion Corporation with Dentsu and Dentsu Public Relations Inc.
  • The Ocean : Future Masterpieces — Yokohama Hakkeijima with Dentsu
  • Tuna Scope — Sojitz Corporation with Dentsu

Korea

  • California Avocados Are Great for Everyone — California Avocado Commission with INR
  • The Hanwha Hack: The Newsroom That Turned Confusion to Cohesion — Hanwha with Weber Shandwick / Hancomm

South-East Asia

  • #KitaVsCorona — Grab
  • Museum of Claims — Manulife Singapore with AKA Asia & TBWA
  • Narrowing the Divide for Disadvantaged Children in Asia — Samsung Southeast Asia & Oceania
  • Solar Boat : Clean Up Mekong — Hanwha Group with Innocean Worldwide
  • The Perfect Voiceovers — Causes for Animals Singapore with Edelman Singapore

Multi-Country (at least 2 countries)

  • Driving Conversations on the Future of Health — Philips with Omnicom PR Group
  • Innovation with Deep Impact - Building a Community of Deep Tech Daredevils for Our Future World — SGInnovate with IN.FOM
  • LG Global Influencer Campaign — LG Electronics with Synergy Hill+Knowlton Strategies
  • Narrowing the Divide for Disadvantaged Children in Asia — Samsung Southeast Asia & Oceania
  • The Billie System: Upcycling for a Sustainable Future — Novetex Textiles with CatchOn, A Finn Partners Company

Regional (more than 5 countries)

  • Executive Communication Innovations for Microsoft Asia President Ahmed Mazhari — Microsoft with Edelman
  • HP Elite Dragonfly: Lightness in the New Era — HP with Edelman Singapore and Edelman Australia
  • Making Every Second Count — Tik Tok with Allison+Partners
  • Networking from Home — APNIC
  • The AIA Centennial Journey — AIA Group with FleishmanHillard / Bluecurrent Group

Global (led out of Asia-Pacific with work in other regions)

  • A new take on influencer marketing for Generation Z — LG Electronics with Synergy Hill+Knowton Strategies
  • Enabling the fashion world to “Feel So Right” with Tencel™ brand strategic communication campaign — Lenzing with BCW
  • Honor Project Seeing is Believing — Honor with BCW Hong Kong


Practice areas

Marketing Communications

Business-To-Business Marketing

  • B2B Campaign – A Fresh Take: Annual Randstad Employer Brand Research 2019 — Randstad Australia with History Will Be Kind
  • Driving Conversations on the Future of Health — Philips with Omnicom PR Group
  • HP Elite Dragonfly: Lightness in the New Era — HP with Edelman Singapore and Edelman Australia
  • Innovation with Deep Impact - Building a Community of Deep Tech Daredevils for Our Future World — SGInnovate with IN.FOM
  • Time for a Pay Check? — Ascender with CampaignLab

Consumer Marketing (Existing Product)

  • Emotive Video Campaign of Rejoice 30th Anniversary — P&G with BlueFocus Digital
  • FWD Insurance: Hong Kong Story Walk Miniature Hong Kong — FWD Life Insurance Company (Bermuda) Limited with Sinclair
  • Making Every Second Count — Tik Tok with Allison+Partners
  • Museum of Claims — Manulife Singapore with AKA Asia & TBWA
  • Visa’s “Super Travelers” Cross-Border Campaign — Visa Worldwide with Ruder Finn Public Relations Consulting (Beijing) Shanghai Branch

Consumer Marketing (New Product)

  • Love That Chicken– Launching Popeyes in China with BCW Global — Popeyes China with BCW Shanghai
  • Powering your Tomorrow with Clipsal Solar — Clipsal Solar with Archetype Australia
  • Royal Caribbean Spectrum of Seas Inaugural — Royal Caribbean International with Kiwi Communications
  • Tuna Scope — Sojitz Corporation with Dentsu
  • vivo NEX3 5G Phone Launch Campaign — vivo with Ruder Finn China

Integrated Marketing

  • Enabling the fashion world to “Feel So Right” with Tencel™ brand strategic communication campaign — Lenzing with BCW
  • GTC China 2019 — NVIDIA China with Archetype China
  • HP Escape Therapy — HP with Edelman Australia
  • India Protein Day — Right To Protein with FleishmanHillard India
  • Royal Caribbean Spectrum of Seas Inaugural — Royal Caribbean International with Kiwi Communications

Corporate Reputation

Institutional Image

  • FWD Insurance: Hong Kong Story Walk Miniature Hong Kong — FWD Life Insurance Company (Bermuda) Limited with Sinclair
  • Grab for Good — Grab
  • HKEX 20th Listing Anniversary Campaign — HKEX
  • Honor Project Seeing is Believing — Honor with BCW Hong Kong
  • The Journey of Growth and Discovery by Yili — Yili with BlueFocus Digital

Employee Communications

  • Change Enablers - Organizational Fitness Program - Employee Engagement — Becton Dickinson with SPAG
  • Gilead Step Up Challenge — Gilead Sciences with APCO Worldwide
  • Power Up — Manulife Singapore
  • Spotlight on Employees. Living our Values and Inspire. — Texas Instruments with Golin Taiwan

Employer Branding

  • Winner: Spotlight on Employees. Living our Values and Inspire. — Texas Instruments with Golin Taiwan

Executive Communications

  • Executive Communication Innovations for Microsoft Asia President Ahmed Mazhari — Microsoft with Edelman
  • Leading the Next Generation of US Stock Trading — TD Ameritrade with FleishmanHillard Hong Kong, FleishmanHillard Singapore
  • Symphony CEO Executive Position — Symphony Communications with Redhill Communications
  • The Billie System: Upcycling for a Sustainable Future — Novetex Textiles with CatchOn, A Finn Partners Company

Capital Markets Communications

  • Bringing a Landmark IPO to Hong Kong — ESR Cayman Limited with Strategic Public Relations Group
  • Empowering and Educating Investors via Nasdaq’s WeChat Account — Nasdaq with FTI Consulting
  • H+K's vital role in securing Asia’s largest 2018/19 M&A — Anta with Hill+Knowlton Strategies
  • How H+K created Hong Kong’s hottest IPO — Ascentage Pharma with Hill+Knowlton Strategies
  • Leading the Next Generation of US Stock Trading — TD Ameritrade with FleishmanHillard Hong Kong, FleishmanHillard Singapore

Engaging Society

Cause-Related Marketing

  • foodpanda delivers green — foodpanda with W Communications
  • Honor Project Seeing is Believing — Honor with BCW Hong Kong
  • Narrowing the Divide for Disadvantaged Children in Asia — Samsung Southeast Asia & Oceania
  • Old Meets New— Lacoste Japan
  • Rethink Notions of Masculinity - #ManEnough — Gillette India with Genesis BCW

Community Relations

  • #KitaVsCorona — Grab
  • ART Power HK — ART Power HK with Sinclair Arts
  • Gilead Asia Pacific Rainbow Grant — Gilead Sciences with APCO Worldwide
  • Let’s Talk About Opportunity — LinkedIn with Rice
  • STI Career Camp — Pageone

Corporate Social Responsibility

  • Baslay Coffee: Brewing a Better Life for Kaingeros — Pageone
  • Creating social value through innovation and communications — China Petroleum & Chemical Corporation (SINOPEC) with Brunswick Group
  • foodpanda delivers green — foodpanda with W Communications
  • Solar Boat : Clean Up Mekong — Hanwha Group with Innocean Worldwide
  • Stop the Drama — Manulife Singapore with AKA Asia & TBWA

Public Education

  • Mead Johnson Nutrition – Stop the Silent Struggle — Mead Johnson Nutrition with Ogilvy Public Relations Worldwide Limited
  • Son Rise — Responsible Films with Weber Shandwick
  • Stop the Drama — Manulife Singapore with AKA Asia & TBWA
  • The Ocean : Future Masterpieces — Yokohama Hakkeijima with Dentsu
  • The Perfect Voiceovers — Causes for Animals Singapore with Edelman Singapore

Advocacy

Crisis Management

  • Our Response to COVID-19 in Singapore — Certis
  • Unifi: Second Chance — Unifi: Telekom Malaysia with Edelman Malaysia

Public Affairs

  • AIG Centennial: Building Leadership Amid Global Uncertainty Era — AIG Insurance Company China Limited with Ketchum Newscan Public Relations (Shanghai)
  • Connecting KIDS — Kiko Network/CAN-Japan with Dentsu and Dentsu Public Relations
  • Diabetes, Flu and You — Sanofi with GCI Health
  • Solar Boat : Clean Up Mekong — Hanwha Group with Innocean Worldwide

Media Relations

Corporate Media Relations

  • CrowdStrike Media Relations — CrowdStrike with Sefiani
  • Flying High Despite A Cockpit Battle — IndiGo with Genesis BCW
  • IKEA China Transformation Campaign — IKEA China with Ruder Finn Shanghai
  • Leading the Next Generation of US Stock Trading — TD Ameritrade with FleishmanHillard Hong Kong, FleishmanHillard Singapore
  • Paving India’s way, for a secure card payments ecosystem — Payment Card Industry Security Standards Council with FleishmanHillard India

Product Media Relations (consumer media)

  • Honor Project Seeing is Believing — Honor with BCW Hong Kong
  • Mentemia App Launch — Mentemia with Boyd PR New Zealand
  • The OPPO 5G Hotel — OPPO Australia with CampaignLab
  • The Ultimate Internship — OPPO Australia and New Zealand with CampaignLab

Digital and Social Media

Digital Campaign

  • CDIFS “Fun in the AiR” AR Exhibition – digital campaign to boost recovery economy — Chengdu International Finance Square
  • GCASH: Embracing the Importance of Reforestation in the Digital Age — Pageone
  • Google Developer Days: Google Helps Developer and Techies Go Beyond — Google with MSL Shanghai
  • HP Escape Therapy — HP with Edelman Australia
  • KBZPay National Launch Campaign — KBZPay with Irie Digital (part of Duwun)

Social Media/Social Networking Campaign

  • From Packaging To Pop Culture: Lay's Smile Story — PepsiCo India with Edelman India
  • Google Developer Days: Google Helps Developer and Techies Go Beyond — Google with MSL Shanghai
  • KB Digital Compilation : Easy Sound — KB Kookmin Card with PR One
  • Lenzing: Enabling the fashion world to “Feel So Right” with Tencel™ on Social Media — Lenzing with BCW
  • Telework Life Manga Comic Campaign — Cisco Japan with FleishmanHillard Japan

Influencer Marketing

  • GrabBike #AntiNgaret — Grab with Ogilvy Indonesia & Image Dynamics
  • LG Global Influencer Campaign — LG Electronics with Synergy Hill+Knowlton Strategies
  • Mrs Fortune Teller — Manulife Singapore with AKA Asia & The Secret Little Agency
  • The Ultimate Internship — OPPO Australia and New Zealand with CampaignLab
  • vivo NEX3 5G Phone Launch Campaign — vivo with Ruder Finn China

Branded Journalism

  • AR you ready for Hey! — Nanyang Technological University, Singapore
  • Eat Your Words — Froebel-kan
  • Great Conversations: a new brand, a new approach to content — Baker Tilly International with Cannings Purple
  • The Hanwha Hack: The Newsroom That Turned Confusion to Cohesion — Hanwha with Weber Shandwick / Hancomm
  • The Ultimate Internship — OPPO Australia and New Zealand with CampaignLab

Word of Mouth

  • Brightening CEO Campaign (CEO — Clarins Experience Officer)— Clarins with RF•Thunder Guangzhou
  • GrabBike #AntiNgaret — Grab with Ogilvy Indonesia & Image Dynamics
  • Michelin Impossible — KFC with opr in partnership with Ogilvy Australia
  • Royal Caribbean Spectrum of Seas Inaugural — Royal Caribbean International with Kiwi Communications
  • The Perfect Voiceovers — Causes for Animals Singapore with Edelman Singapore

Experiential

Publicity Stunt

  • FWD x The World of Studio Ghibli’s Animation 2019 — FWD Life Insurance Company (Bermuda) Limited with MSL Hong Kong
  • Michelin Impossible — KFC with opr in partnership with Ogilvy Australia
  • Mrs Fortune Teller — Manulife Singapore with AKA Asia & The Secret Little Agency
  • Solar Boat : Clean Up Mekong — Hanwha Group with Innocean Worldwide
  • The OPPO 5G Hotel — OPPO Australia with CampaignLab

Special Event

  • #NBAInMyBackyard — NBA with Genesis BCW and WordsWork
  • GSS: Experience Singapore — Singapore Retailers Association with Mutant
  • MissIon Alpha C-2019 BMW Aftersales Technology Experience Day — BMW with BlueFocus Digital
  • The Ocean : Future Masterpieces — Yokohama Hakkeijima Inc. with Dentsu
  • The OPPO 5G Hotel — OPPO Australia with CampaignLab

Sponsorship

  • "iQOO toughness" award, Unsung Hero will Shine — iQOO with BlueFocus Digital
  • Corning Gorilla Glass headlines India's biggest youth festival — Corning Gorilla Glass with FleishmanHillard India
  • FWD North Pole Marathon 2019 — FWD Life Insurance Company (Bermuda) Limited with MSL Hong Kong
  • FWD x The World of Studio Ghibli’s Animation 2019 — FWD Life Insurance Company (Bermuda) Limited with MSL Hong Kong
  • Societe Generale Rugby World Cup Fanzone — Societe Generale

Trade Show

  • GTC China 2019 — NVIDIA China with Archetype China
  • Roboy Star of CIIE — Infineon with Archetype China
  • Tokyo Motor Show: Bring the Light Back — Japan Automobile Manufacturers Association with Dentsu

Specialist Audience

Marketing to Women

  • Emotive Video Campaign of Rejoice 30th Anniversary — P&G with BlueFocus Digital
  • High-So to All-So — Coca-Cola with ERA Myanmar
  • Liberating Our Periods_Libresse Women Marketing Campaign — Libresse with BlueFocus Digital
  • Mead Johnson Nutrition – Stop the Silent Struggle — Mead Johnson Nutrition with Ogilvy Public Relations Worldwide Limited
  • The Little Book of Poo — Nestlé with Current Global

Marketing to Youth

  • AR you ready for Hey! — Nanyang Technological University, Singapore
  • Eat Your Words — Froebel-kan
  • “Stop! Mr.Du”× Bilibili Baidu AI Brand IP Content Marketing — Baidu AI with BlueFocus Digital
  • Vans Encourages Creative Expression Among Chinese Young Generation with #OH My Vans Challenge — Vans with pH7 Communications

Multicultural Marketing

  • A new take on influencer marketing for Generation Z — LG Electronics with Synergy Hill+Knowton Strategies
  • High-So to All-So — Coca-Cola with ERA Myanmar
  • My Parent's Passion — Singapore Tourism Board with ERA Myanmar

Industry sectors

Consumer Goods

Automotive

  • Land Rover Road Trip Rating — Land Rover with BlueMedia
  • MissIon Alpha C-2019 BMW Aftersales Technology Experience Day — BMW with BlueFocus Digital
  • Tokyo Motor Show: Bring the Light Back — Japan Automobile Manufacturers Association with Dentsu
  • Your Voice, Your Moment, SIHAO x EDC — JAC Volkswagen with Ruder Finn

Fashion & Beauty

  • Celebrating the Chinese New Year with #Vans Best Wishes — Vans with pH7 Communications
  • Old meets New — Lacoste Japan
  • Rethink Notions of Masculinity - #ManEnough — Gillette India with Genesis BCW
  • SK-II Artist Series Power of Pitera™ — SK-II with DeVries Global
  • Skin advanced new product promotional activity in 2019 — Skin advanced with UTOP

Food & Beverage

  • California Avocados Are Great for Everyone — California Avocado Commission with INR
  • Colours by Europe — CHAFEA with Strategic Public Relations Group
  • FujiFilm Social Dining — FujiFilm with CampaignLab
  • Kinmen Kaoliang for the Young: "It's Me! Bar" Campaign — Kinmen Kaoliang Liquor with Pilot
  • Tuna Scope — Sojitz Corporation with Dentsu

Home & Furniture

  • Bosch New Beginnings — Bosch with Allison+Partners
  • IKEA China Transformation Campaign — IKEA China with Ruder Finn Shanghai
  • Saving Laundry from Zombie Odors — Lion Corporation with Dentsu and Dentsu Public Relations

Consumer Products

  • FujiFilm Social Dining — FujiFilm with CampaignLab
  • Liberating Our Periods_Libresse Women Marketing Campaign — Libresse with BlueFocus Digital
  • Muscle Suits 'Every' - To help save the active backbone of Japan's industry — Innophys with BlueCurrent Japan
  • The OPPO 5G Hotel — OPPO Australia with CampaignLab
  • The Ultimate Internship — OPPO Australia and New Zealand with CampaignLab

Consumer Services

Entertainment

  • Making Every Second Count — Tik Tok with Allison+Partners
  • More Than a Venue! — International Convention Centre Sydney with History Will Be Kind
  • “Save Lions” Project by Seibu Lions — Seibu Lions with Dentsu and Dentsu Public Relations Inc.
  • The Ocean : Future Masterpieces — Yokohama Hakkeijima with Dentsu
  • XD's Got Game — XD with Strategic Public Relations Group

Financial Services

  • DBS Sparks Mini-Series Season 2: Everyday Heroes for a Better World — DBS Bank
  • GCASH: Embracing the Importance of Reforestation in the Digital Age — Pageone
  • HCC Customer Story Campaign — Home Credit China with Allison+Partners
  • KBZPay National Launch Campaign — KBZPay with Irie Digital (part of Duwun)
  • The AIA Centennial Journey — AIA Group with FleishmanHillard / Bluecurrent Group

Food Service

  • Love That Chicken – Launching Popeyes in China With BCW Global — Popeyes China with BCW Shanghai
  • Michelin Impossible — KFC with opr in partnership with Ogilvy Australia
  • The Broken Dagger: The Speak-Easy Bar Inspired by The Gods. — The Broken Dagger with The Orangeblowfish
  • Tuna Scope — Sojitz Corporation with Dentsu

Retailers

  • CDIFS “Fun in the AiR” AR Exhibition – digital campaign to boost recovery economy — Chengdu International Finance Square
  • GSS: Experience Singapore — Singapore Retailers Association with Mutant
  • S Rewards by Sino Malls - Turn Shopping into Playtime — Sino Malls with Reprise & Gravitas Limited

Travel & Tourism

  • 45 Years of Scenic Views with the Singapore Cable Car — One Faber Group with PRecious Communications
  • Marriott International Light for Hope Campaign — Marriott International with Kiwi Communications
  • Royal Caribbean Spectrum of Seas Inaugural — Royal Caribbean International with Kiwi Communications
  • Singapore Tourism Board “Encounter the Unexpected” IMC Campaign — Singapore Tourism Board with Ruder Finn Shanghai
  • Solosophy — Hotels.com with Weber Shandwick

Business-to-Business

Energy and Natural Resources

  • Baslay Coffee: Brewing a Better Life for Kaingeros — Pageone
  • Creating social value through innovation and communications — China Petroleum & Chemical Corporation (SINOPEC) with Brunswick Group
  • Solar Boat : Clean Up Mekong — Hanwha Group with Innocean Worldwide
  • The Hanwha Hack: The Newsroom That Turned Confusion to Cohesion — Hanwha with Weber Shandwick / Hancomm
  • Tuna Scope — Sojitz Corporation with Dentsu

Chemicals & Industrials

  • Cofight With You — LCY Chemical Corp. with The Hoffman Agency
  • Creating social value through innovation and communications — China Petroleum & Chemical Corporation (SINOPEC) with Brunswick Group
  • Shell Bitumen FreshAir product launch — Shell Bitumen with Ruder Finn Shanghai
  • The Hanwha Hack: The Newsroom That Turned Confusion to Cohesion — Hanwha with Weber Shandwick / Hancomm

Professional Service Firms

  • B2B Campaign – A Fresh Take: Annual Randstad Employer Brand Research 2019 — Randstad Australia with History Will Be Kind
  • Great Conversations: a new brand, a new approach to content — Baker Tilly International with Cannings Purple
  • Innovation with Deep Impact - Building a Community of Deep Tech Daredevils for Our Future World — SGInnovate with IN.FOM
  • Our Response to COVID-19 in Singapore — Certis
  • Time for a Pay Check? — Ascender with CampaignLab

Real Estate & Construction

  • #BeatTheVirus - COVID-19 Digital Engagement Campaign — Colliers International
  • Bringing a Landmark IPO to Hong Kong — ESR Cayman Limited with Strategic Public Relations Group
  • Hands Together, Hearts to Gather - Taikoo Hui Guangzhou 8th Anniversary Promotional Activity — Taikoo Hui (Guangzhou) Development Company Limited with Bluefocus Digital

Technology

Consumer Electronics

  • Honor Project Seeing is Believing — Honor with BCW Hong Kong
  • HP Escape Therapy — HP with Edelman Australia
  • Narrowing the Divide for Disadvantaged Children in Asia — Samsung Southeast Asia & Oceania
  • The OPPO 5G Hotel — OPPO Australia with CampaignLab
  • The Ultimate Internship — OPPO Australia and New Zealand with CampaignLab

Technology: Hardware

  • Corning Gorilla Glass headlines India's biggest youth festival — Corning Gorilla Glass with FleishmanHillard India
  • GTC China 2019 — NVIDIA China with Archetype China
  • Innovation with Deep Impact - Building a Community of Deep Tech Daredevils for Our Future World — SGInnovate with IN.FOM
  • Roboy Star of CIIE — Infineon with Archetype China
  • Spotlight on Employees. Living our Values and Inspire. — Texas Instruments with Golin Taiwan

Technology: Software & Services

  • CrowdStrike Media Relations — CrowdStrike with Sefiani
  • GrabBike #AntiNgaret — Grab with Ogilvy Indonesia & Image Dynamics
  • Imagine Cup Asia 2020: Bringing technology ideas to life amid COVID-19 — Microsoft with Edelman
  • Let’s Talk About Opportunity — LinkedIn with Rice
  • Telework Life Manga Comic Campaign — Cisco Japan with FleishmanHillard Japan

Telecommunications

  • Symphony CEO Executive Position — Symphony Communications with Redhill Communications
  • Unifi: Second Chance — Unifi: Telekom Malaysia with Edelman Malaysia

Web-Based Business

  • Go Global with Amazon Online Campaign — Amazon Global Selling with Ruder Finn Shanghai
  • JD Extraordinary Science Laboratory 【HERE COMES 5G】 — JD with BlueFocus Digital
  • The #PowerOf18 — Twitter with Current Global India

Healthcare

Consumer Health

  • #BPM100 Dance Project — Japanese Red Cross Society / Bytedance KK with TBWA\Hakuhodo
  • Advocating for Career Women’s Mental Well-Being in China — Blackmores/Blackmores Institute with APCO Worldwide
  • Mead Johnson Nutrition – Stop the Silent Struggle — Mead Johnson Nutrition with Ogilvy Public Relations Worldwide Limited
  • The Little Book of Poo — Nestlé with Current Global

Healthcare Providers

  • “Nie wieder Brille! (No More Glasses!)” – Bringing Crystal Clear Vision to Investors — EuroEyes International Eye Clinic Limited with Strategic Public Relations Group
  • Cigna: Supporting People through the Pandemic — Cigna International with Sandpiper Communications
  • Mentemia App Launch — Mentemia with Boyd PR New Zealand

Medical Technology

  • Change Enablers - Organizational Fitness Program (OFP) - Employee Engagement — Becton Dickinson with SPAG
  • Driving Conversations on the Future of Health — Philips with Omnicom PR Group
  • Muscle Suits 'Every' - To help save the active backbone of Japan's industry — Innophys with BlueCurrent Japan
  • NextScience ASX listing and IPO — NextScience with Sefiani

Pharmaceutical: RX

  • Gilead Asia Pacific Rainbow Grant — Gilead Sciences with APCO Worldwide
  • Gilead Step Up Challenge — Gilead Sciences with APCO Worldwide
  • How H+K created Hong Kong’s hottest IPO — Ascentage Pharma with Hill+Knowlton Strategies
  • "My Skin" — Novartis Malaysia with Edelman Malaysia

Non-Corporate

Associations

  • #NBAInMyBackyard — NBA with Genesis BCW and WordsWork
  • #USPulses: Super-clean Superfood — US Dry Bean Council, USA Dry Pea & Lentil Council, American Pulse Association with Paper & Page
  • Networking from Home — APNI
  • Paving India’s way, for a secure card payments ecosystem — Payment Card Industry Security Standards Council with FleishmanHillard India
  • 'Protein For Better Immunity' — Right To Protein with FleishmanHillard India

Educational and Cultural Institutions

  • #BPM100 Dance Project — Japanese Red Cross Society / Bytedance KK with TBWA\Hakuhodo
  • AR you ready for Hey! — Nanyang Technological University, Singapore
  • STI Career Camp — Pageone

Government Agencies

  • Inspiring Mid-Career Professionals to Become Early Childhood Educators — National Institute of Early Childhood Development with Archetype Singapore
  • My Parent's Passion — Singapore Tourism Board with ERA Myanmar
  • Take 2 STEM — WA Department of Jobs, Tourism, Science and Innovation with CGM Communications

Not-For-Profit Organizations

  • #BeAGoodSamaritan — SaveLife Foundation with Genesis BCW
  • Connecting KIDS — Kiko Network/CAN-Japan with Dentsu and Dentsu Public Relations Inc.
  • Mind HK: Breaking the HK Mental Health Taboo — Mind Hong Kong with Sinclair
  • The Perfect Voiceovers — Causes for Animals Singapore with Edelman Singapore
  • The Unmissables — Missing Persons Advocacy Network with SenateSHJ